About LatentFactors

Making the unobservable actionable.

LatentFactors is a data and AI company specializing in digital commerce intelligence. We turn fragmented market signals and complex commerce data into reliable intelligence, actionable insights and specialized AI models.

Explore our solutions
From signal to structureLF / 01

Why LatentFactors?

In statistics and machine learning, latent factors are underlying variables that cannot be directly observed but help explain the patterns we see in data.

Our name reflects our belief that some of the most valuable insights are hidden beneath the surface. By connecting signals, identifying patterns and applying advanced data science, we make what isn’t directly observable measurable, understandable and actionable.

Who we work with

We serve market intelligence providers, digital commerce platforms, technology companies, agencies, retailers and consumer brands seeking to enhance their data products, analytics and AI capabilities.

Our Solutions

Our solutions span three complementary areas: ready-to-use commerce data, specialized models applied to your data, and intelligence for your AI agents.

Data as a Service

Commerce intelligence. Ready to use.

Turn market signals into decisions with structured sales and search datasets. Integrate our intelligence through APIs or scheduled feeds, tailored to your data formats, reporting periods and business needs.

Built for intelligence providers, digital commerce platforms, agencies and brands.

Data as a Service

Models & Applied AI as a Service

Your data. More powerful decisions.

Apply our specialized AI/ML models to your own data to estimate sales, forecast demand and harmonise and code data.

We manage the modeling, processing, and delivery, so your teams can focus on insights, customer value, and execution.

Models & Applied AI as a Service

Agentic AI

More intelligence. Less context overhead.

Planned · Early access

Give your AI agents access to commerce intelligence without sending entire datasets into their context. Our planned query and execution agent will retrieve the relevant information, run the requested analysis and return compact, structured results.

Designed to reduce unnecessary token consumption and help your agents accomplish more with less data handling.

Agentic AI

Built to integrate, designed to complement.

We deliver intelligence directly into the systems our partners already use through APIs, structured data feeds and specialized AI services.

Planned MCP access and A2A support will extend our datasets and model services to AI agents, enabling targeted retrieval, analysis and delegated tasks.

Our goal is simple: make sophisticated commerce intelligence accessible, reliable and useful wherever decisions are made.

Making the unobservable actionable.